I’m incredibly honored to be featured in Gary Vaynerchuk’s New York Times Best Seller, "Crushing It!", a book that has inspired countless entrepreneurs, creators, and artists to build their personal brands and leverage social media to succeed. Being included in a book that resonates with so many aspiring individuals is a milestone in my journey as an artist and entrepreneur.

What is “Crushing It!”?

"Crushing It!" is a follow-up to Gary Vaynerchuk’s first book, "Crush It!", and it focuses on how individuals from all walks of life have used his principles to build successful personal brands. The book features stories of people who have turned their passions into thriving businesses by embracing the power of digital platforms like Instagram, YouTube, and Facebook. It’s a guidebook on how to succeed in today’s fast-paced, social-media-driven world.

My Journey in “Crushing It!”

In my feature, I shared how I’ve used the concepts Gary discusses to grow my brand as an artist and entrepreneur. From utilizing social media to reach new audiences to tapping into my cultural background and passion for community engagement, my journey has been about more than just creating art—it’s about building connections, inspiring others, and turning my art into a sustainable business.

Being included in "Crushing It!" is particularly meaningful because the book champions the importance of authenticity, hard work, and dedication—values that align with my own approach to art and entrepreneurship.

The Power of Social Media for Artists

One of the core takeaways from the book, and my personal story, is the importance of leveraging social media as a tool for growth. Platforms like Instagram have allowed me to connect with a broader audience, share my art, and create opportunities that I never imagined possible. Social media is not just about promoting work; it’s about storytelling, engaging with communities, and inspiring others to pursue their passions.

Full Feature in “Crushing It!”

If you haven’t had the chance to read Gary Vaynerchuk’s "Crushing It!", I highly recommend picking up a copy. The book is packed with inspiring stories of people who have taken control of their personal brands and turned their dreams into reality. I’m proud to be one of the voices featured in this incredible resource for entrepreneurs and creators.

You can learn more about the book and get your own copy [here].